As Blockbuster tries to catch up with it’s major competition, Netflix. It is making it also easier to rent movies online.
Within 2004, Blockbuster started offering customers its own service for online movie rentals. Before that, to lease movies online could only be achieved through Netflix who was doing a lot better than bricks and mortar type leasing stores.
For example , Hollywood Video, which was once considered a leader in the industry, has seen it’s business go down since on the web movie rentals came along.
Lucky to get Blockbuster, they were able to adapt to the particular changing landscape of the online film rental business fast enough in which to stay business.
What does Blockbuster offer the fact that others don’t? Today, it’s Netflix that has to do some catching as much as Blockbuster. Blockbuster customers can lease on Blu-Ray at no extra cost. Netflix charges extra for this benefit.
The other major advantage Blockbuster has over Netflix is its brick-and-mortar stores. While traditional retail outlets appeared at first to be an old-fashioned handicap for people looking for movies to lease, today Blockbuster markets their stores as an added perk that Netflix doesn’t have.
And it’s true: with seven, 000 stores in 21 countries, Blockbuster makes it easy to return movies regionally.
So if a customer feels like renting a show for the weekend but doesn’t wish to venture out to the store, they can rent online from Blockbuster, then fall it by the store on their method to work on Monday morning.
Blockbuster also provides one more benefit over Netflix: online game rentals. Netflix offers its customers only movies and television shows, plus although it has a wide variety of these, this still doesn’t offer video games.
Blockbuster’s inventory has long included video games, so it was a natural choice to include game rentals when Blockbuster started offering online movie rentals.
In order to rent 1, 2 or 3 movies in the past costs the same. The fixed month-to-month charges are $8. 99, $13. 99 and $16. 99.
Do these benefits make Blockbuster a better choice than Netflix? That is determined by your perspective.
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If you’re a Blu-ray owner, then yes, it’s preferable to rent movies online from Blockbuster.
If you’re a gamer, then indeed, it’s better to rent movies on the web from Blockbuster.
If all you’re looking for a good selection of movies and don’t thoughts mailing DVDs back to Netflix, then your two services are basically equivalent.